About Us

Colorwen International Corp., a subsidiary of Cheng Feng Group, was established in May of 1997. With over 40 years experience providing the highest quality of custom color concentrates, master batches and a full line of additives and resins. The company has worldwide manufacturing capability with a focus on high applications where quality, customer service, technical support and research and development are critical. Our organic colorants are heavy-metal free, multifunctional, Light Fast and UV Stabilized.

Mission

Our mission is to provide our customers with quality products superior service and value in order to fully satisfy our customer’s needs. In our business, we rely on a strong partnership with our customers. We work closely with them and provide expertise advice and support. Together with our partners, we are strongly innovative to find new products and to implement long-term relationships.

Partnership

Colorwen have successfully developed our good relationship with the manufacturers and trading partners in Taiwan and China. With the special relationships and strong supports, we are able to provide solutions to your difficult manufacturing needs and deliver products to meet your most exacting standards.

Our goal is to eliminate your uncertainty. We take care everything for you. And, you could spend your time with other aspects of your business or go traveling. You’ll find we do more than sell product. We provide the best quality, support, and valueadded services in the industry.

Marketing Strategy

Colorwen have successfully developed our good relationship with the manufacturers and trading partners in Taiwan and China. With the special relationships and strong supports, we are able to provide solutions to your difficult manufacturing needs and deliver products to meet your most exacting standards.

Our goal is to eliminate your uncertainty. We take care everything for you. And, you could spend your time with other aspects of your business or go traveling. You’ll find we do more than sell product. We provide the best quality, support, and value-added services in the industry.

Sales Tactics

We are going to use a variety of sales methods to reach our target markets as effectively as we can. Our sales methods will vary depending on the type and size of customer that we are targeting.

In person selling is critical for successfully selling our products. Key elements in a successful presentation include information on the product line that best suits customer needs. The information allows the smart salesperson to understand the potential or typical problems the customer faces and thereby determine which product and pricing level that best suits the customer.
Contact will be made with the highest level of a potential customer to spur interest in our products. If done correctly the upper management will periodically check to see where we stand in the sales or trailing process.

Moreover, we use the World Wide Web to sell our products to attract new customers. We publicize our web site in our literature, in our advertising with references and in the major search engines.